Falnor / Integrations
Salesforce automation built around your process, not just your flows
Salesforce can automate a lot, until the work crosses into your finance system, your inbox or a spreadsheet. Falnor builds a system on top of Salesforce and the tools around it that owns the job end to end.
Book a discovery callWhere Salesforce work stops
Flows handle steps inside Salesforce well. The gaps appear at the edges: data that has to match another system, approvals outside the CRM, and exceptions nobody wrote a rule for.
- Records are updated by hand after something happens in another tool.
- Approvals live in email, not in the record.
- Nobody can see why a field changed.
What we build around Salesforce
The system connects to Salesforce through its own permissions, read-only first.
Read first
It reads the records it needs and shows what it would change before it changes anything.
Follow your rules
Updates, routing and checks follow rules you approved, including the ones that cross into other systems.
Ask for approval
Important or unusual changes wait for a named person, with the evidence in view.
Keep the record
Each change is logged with the rule followed and who approved it.
Your Salesforce, your rules
We do not move you to a new platform. The system runs alongside Salesforce, you own its rules and its record, and it keeps running without us.
Works with the software you already use
We build on your own tools instead of asking you to move. Common starting points:
- Salesforce
- Xero
- NetSuite
- HubSpot
- Zendesk
We work with businesses in the US, the UK and Europe.
Questions people ask
Is this a Salesforce consultancy?
No. We build the system around your process that uses Salesforce as one of its tools, rather than configuring Salesforce itself.
Do you replace Salesforce Flow?
No. Flows are good inside Salesforce. We cover the work that crosses systems and needs a person to approve.
Does it write to Salesforce straight away?
No. It begins read-only and earns the right to write, one task at a time.